Hairdressing salons are for men, women, children and mixed. Depending on the composition of the premises of hairdressing salons, equipping with equipment and devices, as well as the qualifications of the staff, hairdressing salons are distinguished between regular and advanced.

Layout of hairdressing salon premises and placement in them necessary equipment and devices should create maximum convenience for visitors and staff of hairdressing salons

In addition to hair treatment rooms, women's hairdressing salons may have additional rooms: decorative cosmetics, pedicure and manicure. A work station for manicure is also located directly in the work room. In men's hairdressing salons it can also be installed workplace for manicure.

Mixed hairdressing salons consist of men's and women's rooms. In addition, they can be equipped with rooms for decorative cosmetics, pedicure and manicure. In such hairdressing salons, men's and women's rooms should be separate. Waiting rooms can be separate or shared depending on the area of ​​the room.

It is advisable to locate hairdressing salons in specially designated areas. The basement floors of buildings can only be used as utility rooms - they are not suitable for serving visitors. It is prohibited by the sanitary inspection authorities to allocate hairdressing premises located on the first floors of residential buildings without a separate entrance. In all cases, when commissioning hairdressing salons, special permission from sanitary and epidemiological stations is required.

Currently, there are two types of hairdressing salons in our country - hairdressing salons and hairdressing salons.

Only class I hairdressers and hairdressers-fashion designers should work in hairdressing salons. When equipping hairdressing salon premises, it is necessary to pay attention special attention design of interiors and shop windows. Waiting rooms should be equipped with modern furniture, and display windows should be equipped with constantly updated photographs of fashionable hairstyles and haircuts.

The workrooms of advanced hairdressing salons must be equipped with a full set of necessary equipment, tools and devices. For the convenience of serving visitors in women's rooms, it is advisable to install working toilets without sinks. To perform work related to hair washing, coloring, fixer and neutralization during perm, etc., it is recommended to allocate a room equipped with stationary installations with chairs. Hair steam treatment devices can also be placed in the same room.

All production premises of modern hairdressing salons, depending on their purpose, can be divided into four groups: 1) for serving visitors; 2) for receiving visitors; 3) warehouses; 4) for service personnel.

TO first group production premises include work rooms, hair coloring and washing rooms, a hair drying room, a manicure and pedicure room and a beauty parlor. Premises for serving visitors usually occupy 50 - 60% of the total area of ​​the hairdressing salon.

It is advisable to paint the premises of the first group in light colors. The floor surface should be smooth for ease of cleaning. The walls of the premises must be covered with material that is easy to clean and disinfect.

In addition to the necessary equipment and fixtures, special bins with a lid for used linen should be installed here.

Nowadays, most hairdressing salons have special facilities for shampooing, coloring and perming. In such rooms, the walls are tiled, and there are also conventional installations for draining used water or chairs with a special device (wing).

Hair drying in hairdressing salons is carried out in special rooms or directly in the working room. Dryers for the women's room are installed at the rate of at least one for each workplace. Hair drying in the men's room is usually done directly at the workplace. In this case, at least one device is required for three workstations. Dryers in the workroom are located no closer than 1.5 m from the work chair. Each dryer should have a comfortable, lightweight chair with a backrest.

It is advisable to locate the hair drying room next to the work room so that hairdressers can monitor the process of drying clients’ hair. Due to the large release of heat and moisture in such rooms, it is recommended to maintain the temperature 2 - 4 ° lower than in the workroom, i.e. about 18 ° C. IN summer period the air temperature in the working area of ​​the hair drying room should not exceed atmospheric temperature by more than 3°.

Premises second group- these are waiting rooms, an entrance hall with a dressing room, and a cash desk. They usually occupy about 20% of the total area of ​​hairdressing salons. Most of the premises of the second group are allocated to waiting rooms.

Waiting rooms can be separate (women's and men's) or shared. An area of ​​1.5 m2 per workplace is allocated for them. Comfortable furniture should be installed in the waiting rooms, the Rules for servicing visitors in hairdressing salons and the price list should be posted, the latest newspapers, magazines, as well as albums of fashionable hairstyles and haircuts should be laid out on the tables.

In hairdressing salons in the central and northern regions Soviet Union The second group room is a dressing room, which is intended for storing outerwear and hand luggage. Its area is calculated based on the number of workplaces in the hairdressing salon, but not less than 2.5 m2 for each workplace. The number of seats in the dressing room must correspond to the number of workplaces - at least three per workplace.

Hairdressing salons with more than five workplaces are usually equipped with cash desks, separate for women's and men's halls, or a common one. The area of ​​the cash register is 1.5 - 2 m2.

All storage facilities in the hairdressing salon are classified as third group. They are designed for storing perfumes and other production materials. These premises are located in the basement or semi-basement floors. There are separate storage rooms for combustible and non-combustible perfumes. Clean and dirty linen are stored separately: clean linen - on special racks, dirty linen, previously cleaned of hair, - in boxes with lids. It is advisable to place pantries for storing linen next to utility rooms.

TO fourth group These include utility rooms for service personnel with personal closets for separate storage of regular and work clothes, medications, tools and equipment, a manager’s office, a shower, a separate room for eating, etc.

Utility rooms are equipped with special tables for ironing linen, preparing compositions, washing equipment, etc. They also contain cabinets with the required amount of clean linen for a full shift. Utility rooms are equipped with sinks and drying cabinets for drying used linen, as well as machines for cleaning hair from hairdressing linen. Here you need to install titanium to heat the water. The area of ​​utility rooms is taken at the rate of 1.5 m2 for each workplace. The minimum area of ​​utility rooms is 4 m2.

The number of individual cabinets for storing outerwear and gowns, as well as tools, equipment and chemicals must correspond to the number of hairdressers working in the hairdressing salon. The area of ​​the dressing room for staff is taken at the rate of 0.75 m2 for each worker, but not less than 5 m2 in total.

In hairdressing salons with more than 10 workplaces, a separate room is allocated for the manager. The manager's office must meet the requirements common to all administrative premises.

22.06.13 17:15

For several centuries, hairdressing has consistently occupied a leading position in the household services market. From a certain point, even men began to use the services of hairdressers, albeit not in such volumes as women. A sort of gradation of hairdressing salons has begun depending on the quality of the services they provide. The results of these differences will be discussed in this article.

In general, the determining criteria for the quality and elitism of hairdressing salons are: the level of qualifications of the staff, the use of perfumery and cosmetic materials, the complexity of services, and also, of course, the quality and manufacturability of the equipment. Let's take for example equipment for hairdressing salons in Simferopol and other large cities: the company SpaShop, whose website is located at http://spashop.com.ua, is able to provide, and indeed provides, a wide variety of types of equipment and services to beauty salons and similar institutions in all regional centers Ukraine. And the type and class of the cabin itself largely depends on the type and class of this equipment.

So, hairdressing salons are divided into: hairdressing salons, luxury salons and, in general, just hairdressing salons.

1. Hair salons in the entire list above are the least functional, but, as a rule, the cheapest. They employ cosmetologists, manicurists, pedicurists and hairdressers themselves. Equipment and materials for such hairdressing salons are purchased inexpensively and in a small assortment. One way or another, they are quite capable of providing all basic types of hairdressing work.
2. Branded equipment, staff of 4-5 categories, pedicurists and manicurists with at least a year of experience, qualified cosmetologists - all these are the main features of hairdressing salons. Here you can be offered artistic hairstyles for a wide variety of occasions.
3. Luxury salons are the most expensive, but the most highly qualified type of hairdressing salons. About 25% of those working here must have the assigned category of “fashion designer-artist,” and all the rest must have a rank of at least 4-5 and at least two years of experience. Comprehensive and high-quality services, including even medical and health courses in gyms and massage rooms, the latest progressive equipment and technologies, exclusive hairstyles, nail extensions, pedicures with manicures, the highest quality makeup- these are all the main signs of this type of hairdressing salon. No wonder they are considered the best.

That's all for now. Thank you for your attention!

Even in times of crisis, the beauty industry promises great prospects for beginner businessmen. The fact is that any person always wants to look beautiful. And even if, even after a decrease in purchasing power, many women have to deny themselves some purchases, they are unlikely to stop getting a haircut and manicure.

According to experts, the beauty market has fallen by 15-20% over the past three years, but this does not indicate a decrease in demand.

Against the backdrop of fierce competition, beginners can choose either an economy class hair salon from scratch. This is a place to serve people with little income. In addition, today the market is oversaturated with elite-class establishments, but society has begun to forget about small comfortable hairdressing salons where you can get your hair done inexpensively or get a haircut. But in vain - right now the demand for them is growing.

Project concept development

Every commercial project begins with concept development. It is from this that the style of the establishment, the exterior, the pricing policy and the list of services provided are based. Take your choice of name seriously. It should be concise, memorable, bright, and reflect the specifics of the organization’s activities.

In order to open a hairdresser, try to draw a picture of your client - what his preferences are, how much he is willing to pay for a haircut. The general concept and pricing policy will depend on the clientele that the activity will target. Today, hairdressing salons are presented in three formats:

1. Economy class - aimed at students, schoolchildren, public sector workers, elderly people, women who do not put forward strict demands on services and aim to quickly get a haircut and go home.
2. Average price category - targeting the middle stratum of the population, women who use an expanded range of services when opening a hairdresser.
3. Elite establishments for businessmen, show business stars, and wealthy people.

Advice: in practice, the easiest and fastest way is to open an economy class hair salon. Such a business is characterized by a relatively low barrier to entry and has high profitability.

How to open an economy class hair salon from scratch?

Opening an economy class hair salon is great even in a metropolis. A business plan for the organization should include market monitoring, competition analysis, selection and preparation of premises, recruitment of personnel, as well as registration of permits. Let's consider the organizational aspects in a step-by-step sequence.

Selecting a location

The choice of location significantly affects the level of attendance and popularity of the establishment. It is necessary to choose places with high traffic volumes. Sleeping area – great option to open an economy class hair salon. Renting a small department in shopping center to a couple of workplaces where ladies pop in to get a quick haircut/styling. In the center, renting premises will be expensive; as a rule, more expensive beauty salons are located there.

The following requirements are put forward for the selected premises:

1. provision of all necessary communications - water, electricity, sewerage;
2. separate entrance;
3. place for a bright sign, outdoor advertising;
4. autonomous ventilation system, working equipment;
5. work agreement from the sanitary-epidemiological service when placed on the ground floor or in the basement;
6. an area of ​​5 m² for each hairdresser’s workplace with a separate area for washing hair or 8 m² without such a department;
7. the distance between the chairs is at least 180 centimeters and 70 centimeters from the walls;
8. the presence of a utility room for storing inventory, consumables, equipment, and staff clothing.

To open a hairdressing salon from scratch, you need to take care of the design, which should be based on general concept and the style of the establishment. A client who visits a hairdresser must only take out positive emotions, which will be affected by his surroundings. So that the visitor believes in the quality of services provided, ambient atmosphere should indicate professionalism and beauty standards. In other words, clients will not go to a dirty, dark, tastelessly furnished hairdressing salon.

Personnel policy

When opening, approach recruitment with special care. Assess their work skills, experience, education, desire to grow and develop with your company. Even the most luxurious establishment with a beautiful interior in the city center will not be visited by clients if the hairdressers do a poor job.

Use all possible channels for finding personnel to open - recruitment agencies, searching through advertisements in the media and the Internet. Some establishments lure talented personnel from other hairdressing salons, offering them higher pay and development prospects.

Salary consists of a set salary and a percentage of services rendered. Thus, employees will be interested in providing quality services. The number and specialization of personnel depends on the scale of the project and the range of services provided. For example, in order to open a medium-sized hairdressing salon, you need to hire:

• hairdressers (6 people);
• administrator;
• cleaner

Economy class hair salon equipment

The easiest option is to contact a specialized company that sells inexpensive equipment. To open an economy class hair salon you need to purchase:

• special chairs with a hydraulic mechanism;
• sinks for washing hair;
• dry land;
• mirrors;
• shelves and cabinets for storing cosmetic products and equipment;
• hair urns;
• furniture for the waiting room (if available);
• staff uniform, towels, capes;
• fashion magazines, literature;
• necessary equipment and tools - hair dryers, hair clippers, curling irons, curling irons, scissors, combs, hairpins, etc.;
• consumables – hair dyes, shampoos, conditioners, styling gels and foams, mousses, etc.

List of hairdressing services

The list of services provided depends on the concept of the establishment, the skill of the staff and the initial investments allocated for development. To open an economy class hair salon, the following services must be provided:

• simple haircuts for women and men;
• model haircut;
• shaving;
• highlighting;
• washing your hair;
• hair dyeing;
• lamination;
• styling;
• perm and bio-perm;
• coloring or similar actions.

To expand your business, you can add additional services:

• braiding;
• children's haircuts;
• manicure, pedicure, nail painting;
• cosmetology services;
• make-up

Many hairdressers, if they have free space, open a small department selling cosmetics. In this case, you need to obtain a permit to conduct trading activities.

Advertising for a hair salon

The first thing potential clients pay attention to is the sign - the text should be “catchy.” The sign should be interesting, bright, reflect the activities and specifics of the services.

If a hairdresser opens in a residential area, you need to tell residents of nearby houses about your services. To do this, place advertisements near entrances, on notice boards and in elevators. You can distribute leaflets and flyers to passers-by.

Promotions and discounts can be effective. For example, “Every 10th haircut is free”, “bring a friend - get a 30% discount”. More professional establishments introduce a discount system and give small gifts to their clients.

In order to effectively distribute working hours, you can provide customers with discounts during infrequent visiting hours.

What do you need to open a hairdressing salon?

Registration - important nuance when opening a hair salon from scratch. There is no specific legal form or other restrictions in organizing a hairdressing salon, so you need to choose between status individual entrepreneur or .

Each of these organizational forms has its pros and cons. The choice largely depends on the sources of investment, the scale of the project, the desire to develop and open new hairdressing salons, and expand the business with other services. simple - a minimum package of documents is required, registration will take place in 3-5 working days. When opening an LLC, you need to prepare a lot of papers, have funds for the authorized capital, but the risks are also minimized - if debts arise, the business owner is responsible only with the authorized capital, but not with personal property.

After successful registration, you must select a tax form. To open a hairdressing salon from scratch, a simplified system (STS) is suitable, single tax on imputed income (UTII) or general system taxation (OSNO). simpler, but in some cases UTII may be more profitable.

To open a hairdressing salon, you need to prepare a package of permits - papers confirming registration and the choice of organizational and legal form and permission to provide services.

The most important thing is to obtain permission from the sanitary-epidemiological station and the fire inspectorate.

SES permission is granted after a thorough check of the employee of this institution and the drawing up of a certificate of compliance with current standards.

To prepare documents with the fire inspectorate, you can send a declaration. The service worker will declare your company and send a notification. This process can take a long time, so it is better to arrange with an inspector to conduct a fire safety inspection.

The list of permits must also contain:

• waste disposal agreement fluorescent lamps(if such are used in the process of activity);
• agreement for disinfection and disinfestation;
• health records for hairdressers;
• lease agreement or ownership of the premises;
• book of complaints;
• staff familiarization log with safety regulations;
• disinfectant log book.

How much does it cost to open a hair salon from scratch?

How much does it cost to open a hair salon? The level of starting investment depends on the format of the establishment and the scale of the business. Let's look at some approximate calculations for opening an economy-class hairdresser from scratch:

• carrying out repair work - 200 thousand rubles;
• purchase of consumables for 2 months – 100 thousand rubles;
• purchase of equipment – ​​300 thousand rubles;
• registration of individual entrepreneur – 1 thousand rubles.

Monthly expenses:

• fund wages(per month) – 80 thousand rubles;
• marketing and advertising – 20 thousand rubles;
• payment of taxes, utility bills - 15 thousand rubles;
• rent – ​​20 thousand rubles.

Total costs of starting a business and its further development will amount to 600 thousand rubles. subject to rental premises. If you buy a suitable area, the level of investment will increase several times.

Is it profitable to open a hairdresser?

The income level of a hairdresser depends on a number of factors:

1. the chosen concept of the establishment;
2. good location;
3. implemented pricing policy;
4. professionalism of the craftsmen;
5. marketing and advertising;
6. list of services provided.

Payback and profitability periods are individual for each case. Approximate calculations for opening an economy class hair salon:

• number of clients per day – 20 people;
• average bill - 400 rubles;
• daily revenue – 8 thousand rubles;
• monthly income – 240 thousand rubles;
• net income – 105 thousand rubles. (revenue minus monthly expenses).

As can be seen from the approximate calculations, it is possible to recoup the investment within just six months of activity. In practice, during a crisis, you can recoup the costs of opening a hairdressing salon in 1-2 years.

The prospect is obvious: when you reach zero, income will increase, and you can think about expanding your business. How long this will take depends on each case individually. You can develop in different ways - buy out the rented premises, open a second hairdressing salon and think about creating your own network.

But in order for the project to pay off quickly, be prepared to work hard. In the first months, it will not be possible to ensure a stable client flow, since each potential client will only “look closely” at the new place. Any business should please and interest its owner. It doesn’t matter whether you are going to open a hairdresser from scratch or learn how. If you constantly monitor the work of staff, do not skimp on advertising and build a competent pricing policy, you can quickly recoup your initial investment.

Opening a hair salon from scratch is a promising and profitable business, which will begin to generate income from the first months of operation. The amount of revenue and further development will depend on organizational issues. To open a successful and profitable hairdressing salon, you need to choose a development concept and decide on the format of the establishment, find qualified employees and equip the premises for work.

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Today, the idea of ​​opening an economy-class hairdresser is becoming profitable, since it is for simple standard services at a low price that demand is increasing, which the modern beauty market is not yet able to satisfy.

Create a new image, change your image - Our salon experts will help you beauty according to the most optimal and affordable prices!

Hairdressing services for hair coloring for ladies

Produced by drugs from Loreal and Wella. This price includes the work of the master, shampoo, conditioner, coloring agents, care components before and after coloring.

1. Coloring ( short hair, root coloring) 1600 RUR
2. Coloring (medium hair) 1850 RUR
3. Coloring ( long hair) 2200 rub.
4. Highlighting (short hair) 2000 RUR
5. Highlighting (medium hair) 2400 RUR
6. Highlighting (long hair) 2900 RUR
7. Toning (short hair, root tinting) 1500 RUR
8. Toning (medium hair) 1750 RUR
9. Toning (long hair) 2150 RUR
10. Root highlighting 2000 RUR
11. Creative coloring price negotiable from 2300-4500 RUR
12. Partial hair coloring (strands) - 50% of the cost of full coloring
13. Color removal (short hair) (1 phase) 1100 RUR
14. Color removal (medium hair) (1 phase) 1400 RUR
15. Color removal (long hair) (1 phase) 1600 RUR
16. One sachet of the drug (efasor) 300 rub.
17. One tube of paint 600 RUR
    

* - paint is paid additionally - 1 tube 600 rubles.

** - for overuse of dye on thick and long hair, an additional fee of 600 rubles is added to the cost of the service performed.

Hairdressing services for ladies

Produced by drugs from Wella, Loreal and Z.one.

The cost of the service includes: shampoo, conditioner, styling products, all caring components before and after chemicals.

1. Perm (short hair) 2700 RUR
2. Perm (medium hair) 3100 RUR
3. Perm (long hair) 3800 RUR
4. Perm for bangs 600 RUR
5. One tube of chemical. composition Wella and Loreal 1000 rub.
6. One tube of chemical. composition Z.one "Angel Curls" 1200 rub.

Laying on a diffuser is a GIFT!

Long-term hair smoothing

1. X – Tenzo (X-tenzo) from 2400 – 3700 rub.

Stylist. We are waiting for you for a free consultation with the masters.

1. Haircut 1200 RUR
   
2. Haircut with styling (short hair) 1400 RUR
3. Haircut with styling (medium hair) 1550 RUR
4. Haircut with styling (long hair) 1950 RUR
5. Bangs cut 300 RUR
6. Haircut correction 550 RUR
7. Styling (short hair) 850 RUR
8. Styling (medium hair) 1150 RUR
9. Styling (long hair) 1400 RUR
10. Hair styling with iron and curlers (short hair) 1050 RUR
11. Ironing with curlers (medium hair) 1300 RUR
12. Hair styling with iron and curlers (long hair) 1800 RUR
13. Styling for hair extensions from 1500 RUR
14. Head massage 300rub
15. Scalp treatment D Arsonval 300 RUR
16. Nourishing mask (short, medium, long hair) 350rub-530rub-710rub
17. Hair wash RUR 300
18. Additional styling products RUR 300
19. Hair drying (short, medium, long hair) 350rub – 400rub – 500rub

Decorative hair braiding

1. Braiding *
2. Hairstyles with braid elements *
3. Decorative braids *

* - check the price with the administrator

Hair treatment

Hair treatment" Fibersuit beauty injections" is the first hair fiber filling service for severely damaged hair.

1. Fiberceutic beauty injection (short hair) 600 rub.
2. Fiberceutic beauty injection (short hair) 750 rub.
3. Fiberceutic beauty injection (short hair) 920 rub.

VIP stylist- using the services of a VIP stylist you will plunge into the world of luxury and comfort. All services are carried out in a separate room, to the pleasant sounds of music, surrounded by attention and professionalism. Our VIP stylist will select for you a new, extraordinary look that will transform your life, give you charm, self-confidence and success. A cup of tea or coffee will warm you up.

1. Haircut with styling (short hair) 1500 RUR
2. Haircut with styling (medium hair) 2000 RUR
3. Haircut with styling (long hair) 2500 RUR
4. Bangs cut 300 RUR
5. Haircut correction (short hair) 800 RUR
6. Haircut correction (medium hair) 1000 RUR
7. Haircut correction (long hair) 1200 RUR
8. Styling (short hair) 900 RUR
9. Styling (medium hair) 1300 RUR
10. Styling (long hair) 1600 RUR
11. Ironing, creating curls 1800-2500 RUR
12. Evening and wedding hair styling, price negotiable from 1500-4000 rub.

For a complete list of VIP stylist services, please contact the salon administrator.

Hair lamination on Japanese cosmetics products Lebel

Lamination Color Prefal from Lebel is not just a hair coloring procedure. The unique principle of ionic envelopment of hair during coloring allows you to achieve the maximum desired effect without damaging the hair structure at all, but on the contrary, restoring it.

1. Hair lamination
   • short hair 2300 rub.
   • medium hair 2700 rub.
   • long hair 3100 rub.
2. one tube of paint 560 rub.

Men's hall

1. Men's model haircut and blow-dry RUR 890.
2. Men's model haircut and blow-dry ( increased complexity) 890-1500 rub.
3. Men's haircut machine 500r.
4. Styling 300 rub.
5. Hair coloring, highlighting and tinting 1100 RUR.
6. Mustache and beard trimming RUR 300.
7. Children's haircut (up to 7 years) 500 rub.
8. Head massage 350 rub.
9. Hair removal 300 rub.

Additional payment for paint (1 tube) 600 RUR

Services for brides (check prices with the administrator)

1. Wedding hairstyle from 1800 RUR
2. Makeup from 850 rub.
3. Trial hairstyle from RUR 300
4. Trial makeup from RUR 300
5. Calling a specialist to your home RUB 350

Cosmetology services (check prices and services with the administrator)

1. Facial skin care from 1300 RUR
2. Peeling from 1580 rub.
3. Facial cleansing from 1750 RUR
4. Epilation from 550 rub.
5. Modeling eyebrows 450r
6. Eyebrow (eyelash) tinting 400 RUR
7. Eyelash curling RUB 2000
8. Eyelash extensions (1 bunch) 100 RUR
9. Bikini design RUR 2000
10. Lifting from 1780 rub.
11. Microcurrents 2000 rub.
12. Cryomassage from 300 rub.
13. Revitamax 5000rub

Manicure and Pedicure

1. Body art on hands and feet from RUR 300
2. Classic manicure 800 RUR
3. European manicure 800 RUR
4. Manicure with coating 950 RUR
5. Spa manicure 1400 RUR
6. Spa manicure with coating 1550 RUR
7. Classic pedicure 1450 RUR
8. Classic pedicure with coating 1600 RUR
9. Pedicure for men 1550 RUR
10. Hardware pedicure 1500 RUR
11. Hardware pedicure with coating 1650 RUR
12. Spa pedicure 1750 RUR
13. Spa pedicure with coating 1950 RUR
14. Nail extension from 3000 rub.
15. Nail correction from 2100 rub.
16. Nail coating (base, varnish, sealer, drying) from 300 rub.
17. Nail design (1 nail) from 50r to 300r
18. Paraffin therapy 200rub
19. Men's manicure 900 RUR
20. Hot oil manicure 1100 RUR
21. Shellac coating 1500 RUR
22. French Shellac coating RUR 1,700
23. Shellac removal 300 RUR
24. Correction Shellac 500 RUR
25. Sealing nails with medicated wax 400 RUR

Cosmetology services using Israeli cosmetics HoliLand

1. Atraumatic facial cleansing 2200 RUR
2. Combined facial cleansing RUB 2600
3. Mechanical cleaning 1000 RUR
4. Care problem skin face (acne) 3500-4500r
5. Anti-rosacea 2800-4000 RUR
6. Surface micro-grinding 2800 RUR
7. Medium-deep chemical grinding 3500 RUR
8. Care for the skin around the eyes and lips 900 RUR
9. Massage (face, neck, décolleté) 800 RUR
10. Mini lifting (on the way out) 1500 RUR
11. Deep moisturizing "Mythology" (face, neck, décolleté) 4500 RUR
12. Prevention of skin aging (face, neck, décolleté) RUB 3800
13. Nutritional complex (face) 2800 RUR
14. Eyebrow tinting RUR 350
15. Eyelash coloring 350 RUR
16. Correction, eyebrow shape from 400 RUR
17. Cleansing (face) 200 RUR
18. Lotion, solution, gel, cream RUR 200 each
19. D'arsonval (face) 200 rub.
20. Peeling alpha complex (one application, face) 800 RUR
21. Peeling ABR (one application, face) 3500 RUR
22. Enzyme peeling (one application, face) 700 RUR
23. Peeling ABR - premium (one application, face) 2000 RUR
24. Shrinking, healing, nourishing mask (face) 600 RUR
25. Shrinking, healing, nourishing mask (face, neck) 600 RUR
26. D-Red mask (face, neck) 1200 RUR

Hair and scalp treatment Lebel Cosmetics

1. Express treatment "Refaner" (short hair) 600 RUR
2. Express treatment "Refaner" (medium hair) 900 rub.
3. Express treatment "Refaner" (long hair) 1300 RUR
4. SPA program "Happiness for hair" (short hair) 2100 rub.
5. SPA program "Happiness for hair" (medium hair) 2600 rub.
6. SPA program "Happiness for hair" (long hair) 3100 rub.

Introduction

Relevance of the topic. The modern dynamically developing world opens up new prospects for the growth of certain areas economic activity. One such area is the service sector. The development of this industry is due to many various factors. This is an improvement general level life of the population and, as a consequence, the availability of funds to pay for various services; and an increase in the pace of life of the population, lack of time for self-care; and, of course, the growing need for qualified professional services.

The brightest representative of the service sector is consumer services. The first place in the production and provision of household services is occupied by enterprises providing hairdressing services.

The attractiveness of the hairdressing services sector is high compared to other types of business activities. Entrepreneurs are quite willing to open hairdressing salons even in the most remote neighborhoods of the city. This is due to the fact that hairdressing and beauty services are among the most profitable in the consumer services sector.

Object and subject of research: The object of research in my course work is the hairdressing services market. The subject of the study is the conditions of this market in the city of Nizhny Novgorod.

Purpose of the work: Determining the state of the hairdressing services market and studying the dynamics of its development.

Tasks:

1. Consider the features of the activities of hairdressing enterprises as a component of the service sector

2. Assess the methodology of hairdressing enterprises

3. Conduct an analysis of the market conditions for hairdressing services.

Chapter 1. Features of the activities of hairdressing enterprises as a component of the service sector

1. Basic concepts and types of hairdressing services enterprises

A hairdressing salon is an organization that provides services to the community for hair care (cutting, curling, coloring, creating various hairstyles, highlighting, clearing, etc. - for women, as well as shaving and trimming hair, beards and mustaches - for men ) in a special room, which is equipped with all the necessary tools, including equipment.

Hairdressing salons often also provide other services, such as manicure, pedicure, cosmetologist and makeup artist services.

If we consider a hairdresser from the point of view of the services provided, then we should talk about the classification of services. According to the standard, the classification of hairdressing services is divided into three types:

a) on a technological basis;

b) at the place of work;

c) by the level of customer service.

Based on technology, hairdressing services are divided into:

– hair care services – physical and chemical effects on the hair or scalp in order to meet the needs of the client;

– face and body skin care services – physical and chemical effects on the client’s face and body skin, eyebrows and eyelashes in order to rejuvenate them, as well as to give the face individual expressiveness using decorative cosmetics to meet the client’s aesthetic needs in accordance with fashion.

– services for the care of nails and skin of the hands and feet (manicure, pedicure) – physical and chemical exposure on the nails and skin of the hands and feet for their improvement and protection in order to meet the hygienic and aesthetic needs of the client. This includes: facial and neck massage - physical impact to rejuvenate the client’s face and neck, as well as post-production work - production and repair of wigs, false mustaches, beards, sideburns, half wigs, extensions, braids, hairpieces and hair jewelry according to individual client orders .

Depending on the location of work, hairdressing services are divided into: :

– services provided in the organization (stationary);

– services provided at the client’s premises (field services).

According to the study, according to the level of quality, hairdressing services can be divided into:

VIP salon services

beauty salon & SPA services;

hairdressing salon services;

hairdressing services.

1.2 Classification of hairdressing services enterprises

When considering hairdressing salons, from the point of view of the enterprise, the following classification criteria are distinguished:

by price level

by specific target audience

by level of services provided

by property type

by organizational and legal form

by location

by enterprise size.

1. Classification by price level:

· budget hairdressing salons;

· middle class hairdressing salons;

· SPA-class hairdressing salons;

· VIP - hairdressing salons.

Prices in hairdressing service enterprises consist of several indicators:

Location of the hairdressing salon - rent - cosmetics and perfumes (used in production) - exclusivity of services, - quality of service. 4. Classification by type of property:

· Private hairdresser;

· State hairdresser.