How to make money on joint purchases. Making money on joint purchases - step-by-step instructions for organizing a business

Given rising prices, joint purchases are becoming more popular. This is not only an opportunity to save money, but also a chance to earn a good amount. To do this, you need to become an organizer of joint purchases, or JV.

Who is it suitable for?

The organizer of joint purchases can be an enterprising person with a large number free time. The last point is very important. Since the organizer has many tasks:

Search for in-demand products;
searching for clients and working with them;
order and its tracking;
search most advantageous offers and shares.

Organization of the joint venture suitable for women on maternity leave, those who work from home, or simply have a lot of time.

How much can you earn

The exact amount of income is not determined, it depends on your efforts. The main factor that influences it is the markup percentage. When ordering a wholesale batch of goods, the organizer has the right to add a certain percentage to the supplier’s price. That is, the client will receive a price list with an already increased price, which will still be lower than in a retail store, where markups are significant. The organizer's percentage ranges from 5 to 20%, depending on the cost of the goods.

Income is also affected by:

Number of buyers;
number of successful buyouts;
the amount of additional expenses (mobile communications, transportation costs, delivery, etc.);
image.

Please note that not all customers who place an order buy the goods. This will limit your profits.

It is directly affected by the reputation of the organizer. The more your clients value you, the more of them there will be. Good organizers earn from 50,000 rubles a month, but for this you will have to work hard.

Where to start

First you need to decide on the product to purchase. It is best to choose a popular category: clothing, household chemicals, children's products, etc.

Then - find a wholesale supplier.

Business is impossible without clients. The first customers may be friends and family. You can look for clients via the Internet, in groups or on city forums. Or create your own page on social networks. When things take off, you can think about your own website. But for a beginner this is unjustified.

When the required number of customers is reached, the application is sent to the supplier. Payment is usually made in advance, so the next stage is collecting money from customers. The more ways to do this, the better. You can accept money: cash, bank card, via Webmoney, Qiwi, etc.

After paying for the order, all that remains is to wait for delivery and distribute the goods to customers.

Useful tricks

Warn customers that you are not responsible for appearance product, its size, shape, color and transportation.
Work on prepayment. If you invest your money, hoping that the client will give it back later, you can end up with no money at all and with unnecessary thing.
Don’t be lazy to monitor websites for promotions and discounts. Offer them to your clients. It’s a benefit for them, and additional income for you.
Do not tell the supplier that you are running a joint venture. Many people are wary of this practice. It's best to register as individual entrepreneur. They are more willing to work with legal entities.
Share product photos with customers. Promotional photos, photographs of parcels sent by the supplier - all this can and should be transferred to clients. The most convenient way to do this is to have your own page.
Inform clients about all stages of work: the application has been sent, the order has been formed, the package is on the way, etc. Give your customers parcel tracking numbers so they can track the shipment personally.

Joint purchases on VKontakte are purchases of goods in a wholesale batch made by a group of people. One person, for a fee, searches for a supplier, so you can purchase any product - clothes, shoes, groceries. The organizer of joint purchases collects cash, agrees on the delivery date and distributes the received goods. At the same time, each buyer receives goods at a wholesale price.

Organizing purchases can bring some income. But, at the very beginning of the event, this is a costly affair; you need to establish contact with the manufacturer and supplier, become an accountant and courier. After gaining experience, income begins to increase. The organizer is responsible for the goods ordered and money collected. If the transaction does not take place, or the wrong product is received, then the money is returned to the buyers.

In the VKontakte group you can create your own page, collect large number friends with whom cooperation is possible. Sometimes the organizer has to buy a product with his own money and then sell it to friends and acquaintances; you just need to decide which group of products you want to deal with. Choose popular products that can be easily sold. Small enterprises are happy to sell their goods in small quantities. You need to choose trusted suppliers; it’s good if they are in your region.

To pay for goods, you need to open a bank account, use a payment system or pay with a plastic card.

On your page in Contact, write necessary information and come up with a name, open a forum, report the percentage charged for services. It is necessary to explain the terms of cooperation, the rules of payment and receipt of goods. Inform customers that by placing an order, they agree to the terms of joint purchases. Orders can be collected in automatic mode or manually.

Work quickly and answer questions on time. After collecting subscribers, money is collected. If there are changes to the order, clarification from customers is required. After ordering, we observe the delivery route of the parcel on the Internet. The received goods can be delivered yourself or left at a parcel distribution point, please note that they charge money for the service. To organize joint purchases, you need to try to buy a product yourself through a specific site to get the right experience.

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Joint purchases are far from new for active and not so active users of the World Wide Web. If there are still uninitiated people left, let me explain - this is the purchase by a group of people of a wholesale batch of goods (clothing, groceries, shoes, toys, furniture, household items, etc.). A person who, for a certain fee, is involved in selecting a supplier, recruiting those willing to participate, collecting money, paying for the shipment and delivery, distributing goods and much more is called the Organizer (Organizer) of joint purchases.

While in maternity leave, me first became an active participant in the joint venture , since you won’t be able to go shopping with a baby (and then with two), plus the range of goods is much wider, and the savings are significant. Gradually the idea of ​​a similar ransom came to mind - extra income never hurt anyone .

Earning money on joint purchases - pros and cons

"For"- this, of course, means receiving a certain income. Currently, there are very few procurements, the organizers of which do not make a profit, but are involved solely out of desire purchase an item or service at a wholesale price . With a certain scope (maintaining a dozen or more topics on several resources, working with popular brands), monthly earnings can amount to 50,000-70,000 rubles, but with such a scale, this is no longer a part-time job on maternity leave or an additional source of income, it is full-fledged case , requiring a significant investment of time and effort. Basically, the profit of the organizers is 1500-10000 rubles per month or the opportunity to “recapture” the cost of the goods ordered for yourself.

"Against". At the beginning of work, when suppliers and transport workers have not yet been developed, the backbone of permanent participants has not yet been formed, and certain algorithms of action have not been created - this time-consuming and labor-intensive business . You have to perform multiple functions - accountant, cashier, PR specialist, sales consultant, driver, etc. It may seem that the game is not worth the candle, and that the effort put in is much greater than the benefit from the acquisition , and not too much income. But as soon as the matter gets back on track, for example, with repeated purchases from the supplier, the organizer’s work is greatly facilitated. A certain scheme of work has already been created, all that remains is to move along the knurled path.

Of course, as with any work with goods, the organizer bears financial liability . If, due to the inattention of the organization, an error occurs, for example, the wrong product was ordered and received, you will have to return the cost to the participant from your own pocket, and take the “wrong” item for yourself.

How to organize joint purchases yourself - step-by-step instructions

  • Site selection

That is, choosing a place where you will recruit a group of participants, display price lists, catalogs, answer questions, and negotiate distributions. It is clear that You need to choose an online resource for purchasing in your region . There are two options: social media And specialized sites .

You can create a separate page specifically for yourself on social networks. . But, if your personal contacts do not have a sufficient number of friends and acquaintances who could trust you with their money, you will have to carry out the lion’s share of the first buyouts and then sell from stock, since it is difficult to gather the required number of participants only in your social circle. An exception is if the supplier offers a wholesale price when purchasing 2-3 units of goods , this happens with expensive purchases - furniture, fur coats, large toys, strollers, car seats.

There are also groups of joint purchases on social networks . There is already a target audience, it is easier to recruit participants, but, of course, the group administrators put forward a number of requirements for the organizers, there are certain selection criteria.

Cons — inconvenient presentation of information and processing of purchases, inability for people who are not registered on the social network to participate, discussions are often scattered across various other pages (in chats, in private messages).

The most preferable, from my point of view, are specialized sites . If a resource is popular and has existed for more than one year, it has a decent number of participants who are aware of the risks of SZ (arrival of mismatched color, size, defects) and are ready to order without thinking about the reliability of the organizer (mainly because the selection of organizations is carried out by the site administration, although administration does not imply financial responsibility for the outcome of the ransom).

The structure of most of these sites is a forum . In principle, if you master certain skills in creating electronic documents, for example, accept orders from participants in special forms Google , order tables will be filled out automatically; you will only need to check the correctness of filling and make some adjustments.

Currently there are special sites that are more like online stores . Such sites provide organizers convenient tools for work : automatic acceptance of orders, calculation of the accumulated percentage of the batch, sending notifications, for example, about payment and accounting for the payment itself. The audience of such sites is still smaller than that of forums, since they appeared relatively recently, but I think the future belongs to them, since greater ease of use, presentable appearance, the ability to search through Yandex or Google (as opposed to social networks), simplification of the algorithm of actions, rating of the organizers and convenient interface will undoubtedly attract its users.

About the cons:

  1. JV sites take a certain percentage from the organizers for providing the site . Basically, a small 2-3% of the purchase amount, but this reduces earnings. Also, the size of the markup is most often limited, for example, on the resource I chose it is 21% (i.e. 19% + 2% for the site), which should include all costs, even delivery and 15% if the supplier is local.
  2. The most popular brands are already occupied and assigned to other organizers . If you want to get to the top, you need to conduct reconnaissance among competitors, constantly monitor new market products and do not be afraid to offer them to participants.

  • Selecting a supplier and product

Decide what you have the desire and opportunity to do. Of course, it will be a plus if the proposed the topic of procurement is familiar to you : for example, you are quite good at women's clothing or in cosmetics. An organization that knows how to give competent advice and is always ready to answer a question uses great success . If you plan to offer products that have more than one analogue on the site, think about what exactly your product will be more attractive.

After determining the purchase object, you can contact the manufacturer directly and find out whether he works with small wholesalers, in particular with joint ventures. Small enterprises are usually open to such cooperation , many have special programs for JV buyers. Large productions are rarely associated with small batches, will have to look for an intermediary . Enter the position you are interested in into the search engine with the words: buy in bulk.

Often famous trademarks oriented towards sales in prestigious multi-brand stores are extremely have a negative attitude towards the joint venture and check the buyer in every possible way , for example, on the availability of retail space. They may require you to provide scans of documents, photos of the store, etc. In addition, checks are carried out through search engines, Therefore, participants are strictly prohibited from mentioning articles, brand names, product names in open access on the website.

Such purchases may not be shipped by the supplier without explanation on his part (the money, of course, will be returned), require certain risks (you can work hard without receiving anything) and additional labor costs from the organization, but they more than pay for themselves, since the brands are mostly prestigious and in demand .

When choosing a supplier, make sure as much as possible about its reliability (duration of work on the market, constituent documents, customer reviews). It is most convenient if the seller is located in your region, then you can personally verify its existence and save on delivery.

Delivery conditions - the most important factor, these include:

  1. Price.
  2. Delivery terms.
  3. Minimum order amount.
  4. Possibility of regrading - sometimes the supplier, through carelessness, can put goods of other colors and sizes, sometimes he does this deliberately, replacing the missing item; most often mis-grading happens when purchasing hosiery, linen knitwear, children's clothing.
  5. Conditions for returning defects and/or re-grading, warranty obligations.
  6. Other conditions , for example, shipping in packages, size ranges or boxes.
  • Opening an account

The days of handing money to the organizer in an envelope are gone, it is necessary open a bank account or use payment system services : Webmoney, Yandex.Money, Qiwi. True, such services charge a percentage for money transfers and cash withdrawals; these are additional costs for you and the participants. At the moment, the most acceptable, in my opinion, is transfer to a Sberbank card by card number . You can use the online service, you can make a transfer through an ATM or an operator at a branch. No interest is charged, the social card is serviced free of charge.

  • Posting information about procurement

If registration as an organizer at the selected site has already been completed, we’ll come up with inviting name and open up. In order not to multiply purchases with similar items and not to “scatter” participants between them, for example, on my resource a preliminary study of demand is required, i.e. org must secure the support of 20-30% of intended buyers before the start.

We create a “showcase” We post all the necessary links, attach prices and catalogs , according to which the choice is made. If possible, it is better to post photos of the product by item with prices directly in the topic; in this case, participants will not have to additionally visit other sites and open documents (which is difficult on phones) in search of the necessary information.

Be sure to post your terms and conditions : do you change defects, terms of collection and delivery, organizational percentage, is there any re-grading, minimum amount, rows for clothes or collection of packages.

Let's talk about the topic : we constantly visit the site, take orders, answer questions, form rows. If clarification is required, please contact the supplier.

Finally, collect money, pay the bill . If during the collection of an order some items in the warehouse are out of stock, participants are surveyed about replacements with another product.

More likely, you will have to stock up on a certain amount of money For example, a new organizer on many sites makes the first purchase at his own expense. This is a precaution. Participants contribute shares after the goods arrive at the organization.

We are waiting for the goods to arrive, tracking the location of the parcel using websites transport companies or Russian Post.

  • Product distribution

If you use the site's services, then most likely goods can be transferred via special centers distributions . You can do it from home, if it’s convenient for you, or you can organize meetings.

Possible errors

You can make a mistake in any of the points : choose an inconvenient, unpopular site, or a product that is not in demand, or with a lot of competition. Difficulties may arise with the supplier: underdelivery, a large percentage of mis-grades, delayed shipment. Transport workers also let us down; long delivery times are nothing. There is also damage to the goods, which is important to notice in time to present the damage. Otherwise you will have to pay yourself or wait for the participants to pick it up anyway .

Hello! In this article we will talk about making money from joint procurement.

  • How much can you earn: from 18 thousand rubles per month.
  • Minimum Requirements: self-organization, a small amount of money at the beginning.
  • Is it worth it?: if you approach it seriously, like a full-fledged business .

General information on earning money on joint purchases

Joint shopping is quite a popular thing among women. They negotiate, buy wholesale quantities of goods that cost much less than in stores, and responsible person delivers all goods to their addresses.

The person who oversees the entire procurement chain is called an organizer. On his shoulders:

  • search for suppliers;
  • ordering goods;
  • acceptance of goods;
  • distribution of goods between customers.

He also works with the audience: answers questions, advises, and solves various problems. That is, the organizer does a colossal amount of work, for which, naturally, he should receive money. And it turns out that on joint purchases you can not only save, but also earn money.

So, some girls first try to purchase goods together, and then decide to become organizers, seeing how much they can earn in this area. The income is not huge, but it exactly corresponds to the full salary in the regions.

The following categories of goods are in demand:

  • women's clothing and shoes;
  • children's clothing and shoes (from birth to eight to ten years);
  • toys;
  • knitwear for the whole family;
  • decorative cosmetics;
  • household chemicals and hygiene products;
  • men's clothing and shoes;
  • outerwear for the whole family;
  • costume jewelry and accessories;
  • leather goods.

These are the hottest products you can buy. You can also make a profit from other categories of goods, but you should understand that it will be much more difficult to recruit an audience for them, and even more so regular customers.

Now let's move on to step-by-step instructions: how to make money on purchases.

How to organize earnings on purchases: step-by-step instructions

This business is mainly carried out by girls. This is primarily due to the fact that the bulk of joint purchases are girls, and it is easier for them to communicate with each other. Let's figure out how to organize your business.

Decide on a trading platform

There are two options: special websites or social networks. Websites are often created in the form of forums, where in each separate thread it is proposed to organize joint purchases, product categories, deadlines and all related information are displayed. Simple, functional, but it is much more difficult for a beginner to advance on the forums: very high, which is concentrated in one place.

Social networks - more interesting option for beginners. There are two options: Odnoklassniki or Vkontakte. On Odnoklassniki the audience is more mature and therefore pays more; on VKontakte it is more lively and prone to spending money. Judging by the reviews, VKontakte brings more opportunities than Odnoklassniki.

Competitor analysis

In fact, this is a very important stage. Here you can find reliable suppliers, design and design options, and also analyze the work of the group itself. If you are a beginner, this analysis will help you start making money. You do everything like your competitor does, watch, ask your friends to watch, improve and achieve greater results.

Create a group

After you have seen the strong and weaknesses competitors, you can safely create a group, choose a name, design and make the first posts. Describe what kind of group it is, what it was made for, etc.

We select products, suppliers, upload photos and descriptions

You may work with companies that are partnered with more established competitors. This is a reliable option, stable, with a minimum of pitfalls. Or you can choose companies yourself at your own peril and risk. An unreliable supplier is a guarantee of losing money. Product quality is also very important here. If they bring it poor quality product- the responsibility will fall on your shoulders.

At first, try to work with suppliers who have a small limit on wholesale sales, in the region of 5 - 10 thousand rubles. So, with a minimum of people you will work at the most favorable prices.

Attracting potential audience

Here you will have to work very hard at first: communicate with friends, on forums, in groups social networks and use all opportunities to collect as much as possible for the first 1 - 3 purchases larger number people.

With due diligence, you can find people to order the first batch in literally a week. You can make it free (that is, all temporary expenses fall on your shoulders): this will allow you to get the first reviews, several regular customers and make a name for yourself. Remember that in such a business, reputation comes first. If you do something wrong once and don’t compensate for the costs, they will stop working with you and dissuade potential clients.

Reception, processing of applications and full functioning of the group

This is also a rather difficult stage. Get ready for your personal account to be full, and if you leave your phone behind, it will also be bursting with calls. It will take you a relatively long time to get used to this rhythm, so try to clearly differentiate working hours and rest.

You won’t be able to make your first purchase without investment. Most likely, you will have to order with your own money, and then send it by cash on delivery. It’s unlikely that anyone will trust you with their money to a stranger no reputation or reviews.

Profit calculation

Typically, organizers of joint purchases receive a profit of 10 - 30% of the total order amount. In the first stages, many write that they received 5-6 thousand a month if they had the opportunity to attract friends from their city. The first period, as always, is the most non-monetary.

But after suppliers have been found and regular customers have been collected, you can reach an income of 18–30 thousand rubles per month in normal months and up to 60 thousand rubles on holidays. Quite a good increase in salary in the regions.

As you can see, becoming an organizer of joint purchases and getting money from it is not as easy as it seems. You need to find a supplier, take on all the costs of raising funds, concluding an agreement with the supplier, paying and distributing the goods. You will have to work 5 - 8 hours a day, answer messages, calls, contact suppliers, search for goods, etc.

This is a full-fledged business that not everyone can handle. Let's look at the minimum skills that will be required in order to organize earnings on joint purchases.

Minimum requirements for earnings on purchases

Your reputation is everything. If people trust you, there will be clients and stable income. If people don’t trust you, they will very quickly spread bad information about you, and you will be left without orders. And creating a new page, doing everything anew is not very easy work.

Another very important skill is responsibility. You must take responsibility for your mistakes. We ordered the wrong product - we kept it and returned the money. We made a mistake in the calculations - the money was returned. For any minor inaccuracy you will have to shell out money from your pocket. Yes, the ability to double-check and make fewer mistakes comes with experience, but first be prepared for it.

And the last point follows from the previous one - willingness to take risks. As with any business, you work with real people. You may well receive a low-quality product, and color discrepancies occur in every second batch from small suppliers. Supplier mistakes are very difficult to correct, especially at first.

If you know what you are buying well, this is your big plus. An organizer who can give advice, advise on quality and choose a product is in great demand. That is why at first, work only with products that you have used or know a lot about.

In general, this is a rather interesting earning option for those who want to try themselves in mediation, sales and working with people. For many, this is nothing more than entertainment during maternity leave, but for some people this income remains their main income. Therefore, if you want to try, go ahead, make your first trial purchase, see if it’s for you or not, and then decide whether it’s worth doing.

Conclusion

As already mentioned in the announcement of the article, you can really organize income from joint purchases only if you treat this activity as a full-fledged business. You will develop a supplier base, help customers choose goods, carefully monitor your operations and make minimal mistakes - then you will be able to earn normal amounts and achieve a good monthly income.