How many times a year does Black Friday happen? Black Friday: what purchases to make on the day of the biggest discounts

November is just around the corner, which means Black Friday, the largest sale in the world, will soon begin. Hundreds of thousands of online stores, millions of necessary and useful products with discounts of up to 90%.

In 2016, Black Friday starts on the evening of November 24 and will last a whole month, that is, until the New Year!

This time Lifehacker will tell you about Black Friday in Europe, and in Germany in particular, because German goods have always been the standard of quality and reliability and you can’t miss the opportunity to buy them at bargain prices.

Does Europe also have Black Friday?

Of course, it’s not only Americans who like to buy good things at low prices. Businessmen of the Old World learn from their overseas colleagues and adopt the best. In addition, some large European stores and retail chains are affiliated or partially owned by US residents. It was these companies that first began to hold sales in the American style, introducing European residents to this good tradition.

The first truly massive European Black Friday took place in 2013, and just a couple of years later total cost All goods purchased during the sale exceeded a billion euros!

How to buy in Europe?

It can be difficult to purchase goods in another country on your own. Does the store accept Russian maps? Yes, but you also need to bring your purchases to Russia. Problems arise here too. Many stores do not deliver to the CIS, and if they do, it is very expensive to send each parcel separately. And there is also a risk of running into unscrupulous delivery services that will either not deliver your purchases or deliver them in poor condition.

What to do? Contact special service, of course. There are intermediary companies created to relieve buyers from all the difficulties of online shopping abroad.

For Lifehacker, such an intermediary was “,” whose services we have been using for more than three years.

Not long ago, Banderolka opened a European warehouse in Berlin. This means that now, in addition to super profitable shopping in the USA, no less profitable European shopping has been added with its own unique goods that cannot be obtained in the USA, and even more so in Russia and the CIS.

How does it work and what exactly does “Banderolka” do?

Everything is quite simple here:

  1. “Banderolka” provides the user with a postal address in Europe or the USA. This address is indicated when placing an order in foreign online stores and eliminates problems with lack of delivery to other countries. If the store does not accept Russian cards, then Banderolka can redeem the goods using its American or European card.
  2. Purchased goods arrive at the “Banderolka” address, where the company’s automated warehouse comes into play. Specially trained people, at the user’s request, will repackage purchases free of charge and combine them into one parcel to reduce the cost of transportation as much as possible (the process is called consolidation, be sure to use it). The packaging will be reinforced with special high-strength tapes so that the goods are guaranteed not to be damaged in transit, after which they will be quickly delivered to the user in Russia or the CIS.

All gadgets from the USA, reviews of which you will find on the pages of our blog, are brought by “Banderolka”. We could look for another intermediary just out of curiosity, but why? These guys never messed up, and guaranteed quality and stability of work in such a matter are above all.

Registration on the Banderolka website takes less than a minute, and if you already have an account for this service, then create another one account you don’t have to: just switch from the American to the European warehouse in your profile.

Already have your eye on something in European stores and don’t want to wait for Black Friday? Now is a great time to buy because we have a special link, by registering using which you will receive a 7% discount on your first delivery from Europe.

What products is Germany famous for?

Everyone! What do you associate with German products? Quality, reliability? This is true. From clothing and electronics to car parts, Germany is ahead of the rest in quality and reliability.

Surprisingly, despite the seeming high cost, online shopping in Europe is actually profitable. Even delivery from Germany of a large original part for your BMW or Volkswagen will cost less than buying it in Russia (if you even find original spare parts here).

Ich spreche kein Deutsch?

Don't you understand anything in German? It's OK! The vast majority of online stores in Germany allow you to switch to English language, and in other cases “Google Translator” will help. Here are a few reference words that you are sure to memorize:

  • Ausverkauf - sale. Ausverkäufe - sales. Sale is also used.
  • Aktion - action. Aktionen - shares.
  • Rabatt - discount. Rabatte - discounts.

How long does Black Friday last?

It all depends on the specific store. Some start the sale even a little earlier, but mostly this is the official date, that is, November 25th. Previously, Black Friday lasted three full days, and was replaced by “Cyber ​​Monday” - this is the same “Black Friday”, but exclusively in online stores. Now stores are making even greater concessions, extending the promotion until the end of December, but you still shouldn’t delay, because the sweetest discounts come in the first days of the sale.

Who really benefits from Black Friday?

It may sound funny, but the most active stores that once promoted Black Friday to the masses soon began to complain about the economic impracticality of such sales. The profit is too low, sometimes going to zero with poor planning.

Some stores even tried to refuse to participate in Black Friday. And guess what? They had their worst financial quarter of the entire year. Without discounts, people don't want to buy anything at all. It turns out that the stores have become hostage to a genie that they themselves let out of the bottle. Yes, Black Friday is primarily beneficial to us, the customers.

The sad experience suggested a way out of the situation for retail chains. Stores began to prepare more carefully for sales and purchase especially large quantities of goods from suppliers at lower prices. This way you can make incredible discounts and make reasonable profits. In the end, everyone is happy, everyone is fine.

What to do before Black Friday?

Although online shopping is incredibly easy, it's best to prepare for Black Friday in advance. There are a few unobvious things you don't want to be distracted by during the biggest sale of the year. Careful planning will allow you to make the most of this wonderful event, get everything you need and protect yourself from unnecessary impulse purchases.

  1. Mark the evening of November 24th on your calendar with a corresponding note. In the bustle of everyday life, it’s easy to forget even important things; it’s better to insure your memory. Attach a link to this article to your reminder.
  2. Register in advance with Banderolka, study the tariffs and conditions. In fact, they have it on their website good articles, from which you can learn a lot of useful information about shopping abroad.
  3. Add your favorite foreign stores to your browser bookmarks.
  4. Register in stores in advance, indicate the delivery address received from Banderolka, study the catalog structure and assortment.
  5. Determine how much you can spend on Black Friday.
  6. Make a shopping list. Without a list, you may succumb to discount madness and buy a bunch of unnecessary items, forgetting about the most important ones. necessary goods. Sort the list items by importance.
  7. Invite your friends, family and acquaintances to participate in the upcoming sale, and if necessary, introduce them to online shopping. Joint purchases- this is another way to save money, because the cost of delivery will be divided equally between all participants.

We hope that our guide to online shopping in Europe will help you get the most out of Black Friday, and for those who like to shop overseas, we recommend instructions on profitable online shopping in the USA.

Shopping lovers can safely call Black Friday and Cyber ​​Monday “red” days of the calendar. Even those who are not particularly keen on online shopping have probably heard about this phenomenon of American culture. After all, despite its more than 50-year history, Black Friday or Black Friday annually hits the front pages of newspapers and is covered by the world's leading television companies.

Cyber ​​Monday is marketing ploy, designed to ensure that after the hectic Black Friday weekend, the excitement to shop will still be there high level, and office employees, returning to work, continue to place orders on the Internet. On this day you can buy at a discount different equipment and electronics, as the prefix “cyber” tells us.

It is known when Black Friday will be - it is always scheduled for the first Friday after the traditional American holiday of Thanksgiving; in 2019 it falls on November 29. And Cyber ​​Monday will be on December 2, respectively, since it always takes place three days after Black Friday.

Black Friday in Russia is not as attractive as in the USA - although the tradition migrated to us from the West, it is not fully implemented, since many stores only take advantage of the hype and initially inflate prices in order to supposedly give a good discount. This practically never happens in American stores, but you should still be on your guard and not blindly believe the price tag - it is best to monitor prices in advance and navigate the cost of the desired goods.

Read more about this event and how to prepare for it here. Well, we’ll do a short review of last year’s offers from the most popular stores. Marketing, of course, is a delicate thing, but at least it will be possible to roughly guess what kind of discounts stores will be willing to be generous with this time!

Trading platforms and multi-brand stores

Let's start, perhaps, with the largest trading platforms, as they are very popular due to the diversity of their assortment.

The Amazon empire begins the countdown

Amazon is starting to prepare for Black Friday early. Already from the beginning of November, he starts the “Countdown” to this great event in the world of shopping.

All offers can be viewed in this section. For example, this Calvin Klein coat costs $110 instead of $276! There is also an additional 20% discount on it.

Amazon prices may change several times throughout Black Friday, and the same goes for Cyber ​​Monday. Therefore, add the items you need in advance to your “Wish List” and watch... You may be lucky enough to buy them at a VERY big discount!

6PM reveals secrets

Multi-brand discounter 6PM is preparing its customers for upcoming discounts in advance by posting an announcement of future sales on Black Friday and Cyber ​​Monday.

You can find out which brands will be sold out in advance. Also, every hour throughout the day, the store offers huge discounts on certain products. Such proposals need to be monitored. As part of the accompanying bonuses, the store may send you a code for an additional discount. To receive it, you need to take care of registering on the site in advance. Read more about the store itself.

Sierra Trading Post - Friday is like Friday...

Clothing, shoes and accessories from manufacturers such as Columbia, Marmot, Spyder and others can be found in the Sierra Trading Post multi-brand store. Read more about the store itself and how to register in it in this article. Judging by last year, in order to buy profitably and at a discount here, there is no need to wait for Black Friday, because the store offers an additional 45% discount and delivery of $0.99 to registered users almost every Friday.

Closed sales

Closed sales traditionally pamper customers with very good discounts. On Black Friday with Cyber ​​Monday, these discounts reach 90%! For example, the Myhabit closed sale posted an announcement of offers for three days at once, offering items starting at $5!

Favorite brands

Forever 21 - super prices!

For lovers of youth clothing at affordable prices, the Forever 21 department store is a real paradise. And even more so on Black Friday! Last year the store offered free shipping from $30 and an additional 50% discount on the “Sale” section.

You could buy this dress for just $10!

Victoria's Secret - discounts are just beginning

In one of the favorite women's stores - Victoria's Secret - discounts are just beginning. On Black Friday and Cyber ​​Monday, Vicky traditionally makes a multi-level discount, lowers the threshold for free delivery and gives a gift in the form of a bag, perfume or other nice little thing. The most interesting offers prices will only be available at the end of December, but the range is dwindling before our eyes. So, if you have your eye on something interesting, don’t wait until the sale ends!

Gap - the main thing is not to yawn!

Family-friendly department store Gap is the place to keep the whole family dressed, starting with babies. At the same time, the quality of clothing is always at its best! That's why there's no need to yawn here! Products sell out very quickly, especially since throughout the year the store periodically offers a 40% discount on the entire purchase amount. Therefore, even by Black Friday, some of the things you are interested in may not be available. Last year on this day Gap offered a 50% discount on the new collection. A tempting offer, but it did not apply to the “Sale” section. There will be more profitable offers in the future, but here is the assortment....

Levi's - favorite jeans at great prices

Levi's jeans are one of the symbols of America. It is difficult to imagine a parcel from the USA without them, given the fact that on Black Friday and Cyber ​​Monday the company makes one of its most profitable offers. Free delivery from any amount and an additional 40% discount on the entire amount shopping. How can I resist?

Timberland has a lot to offer

Another favorite brand among lovers of quality shoes is, of course, the Timberland company. Often these goods are purchased at closed sales and marketplaces such as Amazon. However, it is worth taking a look at the store itself. Last Black Friday, Timberland offered free shipping, 25% off shoes, and an additional 30% off your entire purchase.

Ralph Lauren- allow yourself the best

The aristocratic brand Ralph Lauren is not the cheapest, but during sales it becomes much more accessible. This past Black Friday and Cyber ​​Monday, Ralph offered the traditional tiered discount, an additional 25% off clearance items, and free shipping.

Children's products

Carter's - next discounts

For, perhaps, the most popular children's clothing store, Carter's, Black Friday and Cyber ​​Monday are not at all the most profitable days for shopping. Or rather, the offers on these days are very attractive, but they will not surprise regular customers of Carter's. After all, the store spoils you with good discounts all year round. These days are no exception. For example, on Cyber ​​Monday, with discounts of up to 60%, the store offered to discount an additional 25% of the total purchase amount.

DisneyStore - time to buy

On New Year's Eve, it is very profitable to buy children's toys in the USA. Amazon offers a particularly wide selection, but if you've been wanting to buy something from the DisneyStore, then Black Friday is the time to do it. Discounts in the store reach 50%, and last year DisneyStore gave an additional 20% discount on the total purchase amount and free shipping over $75.

Hanna Andersson - holiday discounts are in full swing

Children's clothing from Hanna Andersson cannot be called cheap. Nevertheless, the brand has many fans, since these clothes are made from natural fabrics, and the models are original and bright. Therefore, despite the fairly high prices, goods are quickly sold out, especially during pre-holiday sales. Last year, the store gave its customers free shipping within the USA and an additional 15% discount, including on sale!

This list can be continued endlessly, the main thing is that no matter which store you choose, there will be interesting offers everywhere on Black Friday and Cyber ​​Monday. This is a very good time to create another parcel. For registered Qwintry users, Black Friday is doubly profitable - the point is to combine all items ordered on this day into one lot to save on shipping - than more weight, the less each additional gram costs. The parcel will carefully pack everything and send it directly to your home address.

Date of publication: 11/23/2017

Black Friday is official name annual holiday and major sales around the world. It begins the next day after Thanksgiving Day in America. The latter, in turn, is celebrated on the fourth Thursday of November. This means that Black Friday starts on the same day every year – the Friday closest to Thanksgiving. Usually this date falls between November 23 and 29, but this year 2017 it falls on November 24.

Few people know that Black Friday is timed to coincide with the sales season in offline stores, retail chains and shopping centers. But the Monday following this holiday, called Cyber ​​Monday, is dedicated to the beginning of discounts in online commerce. However, in Russia, Ukraine and other CIS countries they do not particularly adhere to these rules; we have promotions both in regular stores and in online networks simultaneously with the onset of Black Friday.

Usually sales last for several days, sometimes even weeks. It is impossible to definitively answer when the time for discounts will end, since this time coincides with traditional Christmas sales. But the maximum discounts and the most great deals scatter in the first few hours after the start of the promotion, so we strongly do not recommend waiting for the end of the promotion and even postponing shopping until Saturday.

What is Black Friday connected with and why is it “black”?

The term “Black Friday” itself originated in the USA and initially its essence had absolutely nothing to do with discounts and sales. Original meaning was associated with a huge number of traffic jams on American roads which took place on the Friday after Thanksgiving.

Later appeared new version, which has stuck to this day. The concept is borrowed from finance and, according to modern interpretation, means the principle of processing transactions. So, in accounting, a positive balance is marked in black, a negative balance in red. Due to the fact that the profit of trading platforms on this day is huge and can reach the revenue of several previous months, it was the black color that dominated the financial statements.

Black Friday: how does it work and how to take part in it?

Participation in this generous and grandiose holiday for shopping lovers and those who are not averse to saving on purchases does not require any special effort. All you need is desire and a dedicated budget.

In order to have time to purchase goods at the best prices, you need to act very quickly, since on this day retail chains begin their work much earlier - from 5-6 in the morning, and some even right after midnight. As for online stores, everything is much simpler here: you don’t need to go anywhere, waste your precious time, fight your way through the crowd of eager buyers and stand in line for a long-awaited new item.


But you still need to prepare for online shopping this holiday, and here are some tips on how best to spend this day and how to buy online on Black Friday:

  • Write detailed list goods you plan to purchase. This way, you will significantly save time searching for them on the day of sales, and do not miss the opportunity to “catch” an item at the best price.
  • Select the stores where you plan to place an order and track the prices that are in effect long before the sales start. Unscrupulous sites can often inflate price tags immediately on the eve of a holiday, only to lower them slightly later. We recommend that you refrain from shopping in such places.
  • Understand all the attributes of the item you plan to purchase: size, color, dimensions, characteristics, etc. You and trading consultants online points there will be no time to clarify all these nuances on the day of discounts.
  • Pay attention to the terms of payment and delivery in the store you chose to immediately eliminate inconvenient options.
  • Promotional codes and discount coupons are constant companions of such events. Check if the retailer offers an additional discount on your order in the form of a discount code. And don't forget to check out the Sale section.
  • Don't forget to use and receive real money in the form of a percentage return on the amount spent on purchases.

What can you buy on Black Friday?

A huge number of stores selling a wide variety of goods join the sales day. The most popular are products from the category household appliances and electronics. They buy everything: furniture, clothes and shoes, toys, cosmetics, sporting goods, gifts for New Year's holidays and even food.

Are you dreaming of buying a new iPhone or a smartphone of a different brand? Or maybe it's time to replace your computer? In winter, you need to keep warm, which means your wardrobe may definitely not have enough warm clothes, or perhaps last year’s boots are already worn out and require replacement. A series of holidays are coming, and November is the time to start buying gifts for your family and friends.

Think carefully, each of us has our own desires and needs. And the day of discounts is the most best time for shopping in terms of benefits.

And if you are still wondering what Black Friday covers and where the sales will be, come on, it is held almost everywhere and applies to all types of goods. Another question is how correctly and honestly the price is formed on this day at a particular trading platform.

How to cheat on Black Friday

Yes, motivated by the desire to make big profits, some sellers deceive their buyers and here are a few ways exactly how they do it:

  • Inflated prices on the eve of the holiday and, as a result, an ephemeral discount during the promotion. Sometimes the impudence reaches the point that the final price of the item is even higher than without the discount.
  • Limited offer. Marketplace announces a promotion, but does not indicate that the discount is available only on a few units of a specific item. As a result, you can purchase the desired product at a favorable price only in the first hours after the start of the sale. Those who managed to do so are happy; the rest can buy at full price.
  • Sales of samples from showcases or unpopular positions.
  • Announcing a discount on a product that is out of stock. Having gone to the website of an online store and finding that there is no product on offer, you can choose another one and still place an order, which is the ultimate goal of the store.

So, be careful, buy only from trusted and reliable sites, this will protect you not only from lost profits, but also from low-quality goods.

How to make money on Black Friday?

If you are not a seller, the main income on this day is the opportunity to make purchases much cheaper, thereby saving money for future purchases or putting it into savings.

But there is an opportunity to increase the benefits and even make money during the sales season. If you are not yet familiar with the platform for profitable online shopping, we advise you to quickly figure it out. With your help, you can not only receive a reward for each order in the form of a refund of money spent, but also by inviting friends you can receive a percentage of their cashback.

That is, you receive double benefits - cashback from your orders and a percentage from the cashback of friends who registered in the service using your affiliate link. The more friends you have who love online shopping, the more you earn. During large-scale promotions, when the number of purchases increases sharply, you can earn good money. Join and invite your friends, benefit and make money on common things!


A large number of stores participate in the cashback program, including popular and beloved sites, which, moreover, also participate in Black Friday and Cyber ​​Monday sales, which means that purchases there will be as profitable as possible. Svyaznoy, Bifree, M.Video, Austin, iherb, Aliexpress, Labyrinth, La Redoubt, All instruments, Player.ru - this is only a small part of the stores, you can see more in.

Well, Black Friday - a real holiday for everyone: both shopaholics and those who shop out of necessity. We all have one thing in common - the desire to buy the right thing at a better price, and this day - best opportunity for this.

Happy shopping!

Situation

The closer to November, the more stores reminds shoppers that Black Friday awaits. What is it and can you really save money on it?

What is the meaning of Black Friday and when did it appear?

“Black Friday” is a day of huge sales, when discounts can reach 80-90%, and they apply to literally all categories of goods, including appliances, furniture, and electronics. No one can determine the exact year when stores first began organizing grand sales, or exactly how the definition of Black Friday was born. But what is certain is that this happened in the USA. According to one of the most common versions, employers called this day of the calendar “black”: after Thanksgiving, many took time off, work stood still, and profits fell. In the 80s of the twentieth century, store owners took advantage of an unscheduled day off - seeing that customers on this day often wandered between the shelves aimlessly, they began to be attracted by temporary discounts. In addition, the idea of ​​having a sale and making room for new products for Christmas turned out to be very correct. In the 90s, marketers seized on the idea - and soon the action became widespread.

When does Black Friday start?

According to tradition, it starts immediately after the American Thanksgiving Day, which is celebrated on the fourth Thursday of November. Initially, the biggest sale of the year was held on Friday, but in the last few years many stores (especially online ones) start it on Thursday evening. And increasingly, Black Friday lasts not one day, but two or even three. Another thing is that all the best things are usually swept away in the first hours, and sometimes even in the first minutes.

How is Black Friday celebrated in Russia?

In Russia, “Black Friday” began to be celebrated on a relatively large scale since 2013. Before this, individual stores tried to organize similar promotions, announcing scattered (and rarely large discounts). IN recent years Many large chain retailers participate in it, but Russian buyers can only dream of discounts like in America. With rare exceptions, prices are reduced by no more than 20-30%, on average - by 10-15%. If something is on sale at a deep discount, it is most likely something that has not been in demand for a long time.

Another option is that retailers deliberately create a stir by displaying super-low (sometimes lower than purchase) prices on their websites. But on “Day X” it turns out that such huge discounts are only for a few buyers, for example, for every hundredth or thousandth. In the USA, huge sales are organized both online and offline, where people simply storm stores (fights and stampedes are a common occurrence on this day), while in Russia the maximum discounts are usually given by online stores. In offline ones, the markdown can be purely symbolic.

How to save money and not be deceived?

First of all, you shouldn’t lose your head: as practice shows, in response to the magic words “grand discount” and super sale, many people buy things they absolutely don’t need. In the United States, after Black Friday, people sell out their purchases en masse in an unhealthy rush or spend weeks trying to get rid of them by posting advertisements for sale on the Internet.

Since most stores announce sales in advance, it is useful to familiarize yourself with the assortment on the Internet and note those products that may really be needed. Are there any discounts on any? You should think carefully before buying something to replace it: is it necessary?

Online shopping experts always form “waiting lists” and already in the first minutes of “Friday” they check how much the price has changed. If anything happens, they buy it quickly. This approach to shopping in foreign online stores is especially effective (many of them have delivery to Russia, often free, you can also use the services of intermediaries who offer shipping for a very reasonable price). However, in this case, you must remember that returning goods sent from abroad may be difficult or this procedure will be too expensive. Also, don’t forget that marketers love Black Friday. After the collapse of the ruble exchange rate in 2014, Black Friday discounts began to be actively offered on cars and even apartments. It’s not difficult to guess that this is a regular marketing ploy and regular discounts already included in the price - just with a beautiful name.

Online shopping has quickly and firmly settled into our lives and now we wonder how we could manage without it before, because shopping on the Internet is convenient, fast and always inexpensive. The culture of online shopping, as well as global sales and serious discounts, came to us from America, so today we will tell you when to expect large-scale sales and how to make purchases correctly on such days.

Black Friday or Black Friday

Black Friday is a day of huge discounts in the USA. This is where the Christmas sales season traditionally begins. Black Friday only happens once a year and only lasts one day. It takes place on the first Friday after Thanksgiving, and Thanksgiving always falls on the fourth Thursday in November. Thus, Black Friday typically falls between November 23 and November 29.

The phrase itself originated in Philadelphia and was used to mean large quantity people and cars on the streets after the Thanksgiving Day celebration. The term “Black Friday” was first used in 1966, but at first this Friday took on the role of a debutant of Christmas sales - no one could even imagine that years later this holiday would become widespread throughout the world. It was expected that from the Friday after Thanksgiving, shoppers would start spending heavily on buying gifts for themselves and loved ones.

Today, Black Friday is not an official holiday in any country in the world, but some companies let their employees go shopping, and many prepare for it in advance - they take time off from work and line up in front of stores that open at 5 on this day. morning or even midnight.

Why was Friday called "black"? Traditionally, in American system accounting red means loss, and black means profit.

Black Friday price

The statistics are inexorable, because Black Friday is clearly associated with gigantic discounts and every year the amount of money spent on purchases on this day only grows. For example, back in 2007 this amount was $41 billion, and already in 2012 it was almost $57 billion.

Black Friday in Russia

All residents of Russia can take advantage of the American Black Friday and easily order the desired items online, because thanks to the Internet, American sales are available all over the world. Americans hold sales not only in regular stores, but also on all online resources. Even if the online store does not deliver to Russia, you can always use the services of an intermediary.

Also, Russian and Ukrainian entrepreneurs liked the idea of ​​Black Friday and they intend to follow the example of the Americans and provide customers with large-scale discounts on most goods on American Black Friday.

What can you buy during Black Friday sales?

The answer to this question is very simple - EVERYTHING! Black Friday guaranteed low prices absolutely for all products. However, sales are inevitably accompanied by a rush and huge queues. In the field of online services, there may be delays in processing orders and sending goods.

Golden Rules for Black Friday Shopping

Let's not hesitate

On Black Friday, things sell out at lightning speed and you will have absolutely no time to think about whether to make this or that purchase. You need to make a decision quickly and buy as early as possible.

Let's take it big

On Black Friday, almost all American stores pamper customers with discounts, but it is better to focus on the big shopping whales - they have a wider range, and the quantity of goods is not so limited, and they always have the most pleasant and favorable price offers.

Be ready

Many online retailers begin the season of price reductions and massive discounts long before the start of Black Friday. But still, it is at hour X, that is, directly on Black Friday, that everyone offers the sweetest prices.

Monitor prices

We advise you to prepare for the sales season in advance. For example, you want to buy a Coach bag - you should familiarize yourself with the price order before the start of sales and after - this way you are guaranteed to buy good thing at a favorable price.

It's also always worth checking sale prices at different stores - they can vary greatly.

An excellent tool for tracking Black Friday promotions will be a special one where you can find best offers domestic and foreign stores. Hot promotions are updated immediately after (and sometimes before) their publication on store websites. allows you to track and compare discounts and promotions in real time and save as much as possible.

Turn on your head

And yet one of the most important tips When shopping on Black Friday - think and don’t buy a bunch of unnecessary things, succumbing to the excitement and general hype.

Among other things, Black Friday has one more pleasant moment - it does not come alone and for several years now it has been followed by Cyber ​​Monday or the first Monday after Black Friday.

Cyber ​​Monday or Cyber ​​Monday

Cyber ​​Monday is the Monday that comes immediately after Black Friday and is more focused on online shopping and discounts on various gadgets. However, there is another side to the coin. Smart marketers have calculated that the Monday after Black Friday is the day when most American workers return to work, but the post-Black Friday rush has not yet subsided and they are actively making purchases while working.

The term "Cyber ​​Monday" was coined by Shop.org, a branch of the National Federation of retail USA, and was first used in 2005. Representatives of the organization conducted research that showed a significant increase in sales on the Monday after Thanksgiving.

Many shoppers are skeptical about Cyber ​​Monday and don't see it as special meaning, as Black Friday offers discounts on products across all categories. However, we strongly advise those shoppers who missed Black Friday for reasons beyond their control to pay attention to Cyber ​​Monday.

Cyber ​​Monday in Russia

Russian retailers treated Cyber ​​Monday even better than Black Friday, and on January 28, 2013, the first Cyber ​​Monday in the history of the Runet took place. The parade of discounts and sales was held under the auspices of the Association of Internet Trading Companies, including such sellers as Wikimart, Enter, Tenth Dimension, Eldorado and others. According to direct buyers, not everything went smoothly and honestly, but the main thing is to start, and everything else will follow.

List of holidays in the USA when you can and should expect discounts and sales

  • February 14 - Valentine's Day - Valentine's Day
  • third Monday of February - President's Day - Presidents Day
  • March 17 - St. Patrick's Day - St. Patrick's Day
  • in the spring there is also Easter, which is Easter - it is every time different days, but one thing remains the same - large-scale discounts are given
  • second Sunday of May - Mother's Day - Mother's Day
  • last Monday of May - Memorial Day - Memorial Day
  • third Sunday of June - Father's Day - Father's Day
  • July 4 - Independence Day - Independence Day (one of the most important US public holidays)
  • second Monday of October - Columbus Day - Columbus Day
  • October 31 - Halloween - days of very large sales
  • December 25 - Christmas Day -

We wish you good and profitable shopping and remind you that 2014 will take place on November 28, and 2014 on December 1, wait for us with the latest promotions and news!