Shopping in Finland: where to go, what to buy, recommendations. When do winter sales start in Finland?

In addition to incredibly profitable Christmas offers, summer sales in Finland in 2018-2019 promise to be no less attractive.

In the summer, an item you like, during the sales period, will cost 15-40% from the original cost. We will provide a list of networks offering this opportunity at the end of the article.

Tourists who travel to Finland for discounts most often prefer shopping tours from home by minibus (short trip for 1 day). However, in lately Many people plan their trip and choose a city in advance. In any case, summer Lappeenranta will not let you down!

Rules.

In Finland there are some rules for holding promotions and sales. It is legally prohibited to hold a sale that lasts more than three months: this insures the buyer against tricks with the regular price of a product being passed off as a reduced price. Sales cannot be held recently open stores, as well as at fairs. But at fairs you can get a good deal.

When?

Summer discounts in Finland in 2018-2019 begin immediately after the Finnish holiday Juhannus (a holiday analogous to our Midsummer Day), which is celebrated this year June 21. From now until mid-July, tourists buy clothes and shoes, souvenirs, bags, jewelry and other accessories, ceramics and electronics.

How ?

The Finnish language is unusual for the Russian eye, so in Finland it is not always possible to “recognize” discounts and summer sales. In Finland, the most common markers are the words "Ale", "Alennus" and already familiar "Sale". A word that signals the buyer about a special offer on a particular product or group of products is in Finnish: "tarjous".

What?

At the summer sales in Lappeenranta in 2018-2019, you will have the best opportunity to purchase all kinds of children's goods, clothes and shoes famous brands, as well as jewelry. By the way, sendingGo on a shopping tour to Lappeenranta for discounts, at reasonable prices, children's toys, strollers and other things can be bought in Finland not only in summer: chain stores “Jim & Jill” and “Anton & Nina” have sales all year round.

As for household goods, the Kodin Anttila and Kodin Ykkönen stores offer an excellent range of products. For pillows, blankets and other bedding items during summer sales, it is best to go to Jysk. Tiimari stores offer souvenirs and other small items at reasonable prices.

In addition, in the summer of 2018-2019, Lappeenranta will delight you with sales of a variety of sportswear and equipment, as well as high-quality Finnish glass.

Where?

Here is the promised list of treasured places where a stream of tourists literally flocks in search of crazy discounts in Finland.

large shopping complexes in the center of Lappeenranta.

It will offer a wide selection of clothing and shoes (including sports shoes), cosmetics, electronics and goods for home and office.

Gastronomy and clothing of famous brands.

LIDL is a German discounter specializing in food, clothing and footwear.

Large supermarket in Lappeenranta.

— a clothing store with year-round discounts.

— electronics hypermarkets.

Absolutely everything is sold here: from food to perfume. Before leaving Finland, do not forget to apply for a refund using the " tax free" It implies the return of part of the money spent on purchases (from 10 to 16%), that is, it provides foreign tourists with the opportunity not to pay taxes on goods. Throughout Finland, more than 3,000 stores operate this system. They can be identified by logos with the inscription “Global Refund” on the cash registers, doors or information desks.

The minimum for a tax free refund in one store is 40 euros. In this case, a mandatory condition is the presence of all positions in one receipt. By the way, this also applies to products! After the check has been cleared, ask the cashier to issue a tax free service. In the vast majority of cases, this does not pose any problems.

All you need is a passport: you will receive a receipt indicating the purchase price and the refund amount. You must enter your address on the receipt and put your signature there.

Important! After the receipt is issued, the goods will be specially packaged, and this packaging cannot be opened in the EU, otherwise the right to return under the tax free system will be lost.

“Tax free” does not apply to services, alcohol, cigarettes and other tobacco products, as well as on books.

Sales in Finland: bright photos and video, detailed description and reviews of the Finland Sale event 2019.

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A sale is a great reason to buy the things you want at very reasonable prices. affordable prices. The sales season in Finland occurs twice a year: at Christmas and in the summer.

During the discount period, signs with the words Alennus, Sale and Ale jopa appear in stores. Ale and Alennus literally mean “seasonal discounts.” In stores you can also find a tarjous (special offer) sign, which means that the discount applies specifically to this product.

The winter sales season usually opens on December 27, since most stores are closed on Christmas Eve and a couple of days after it. However, this is more a tribute to tradition than a rule. Each store sets its own deadlines, so in some places prices may remain at full prices until the holiday itself. On the contrary, prices for the most popular products (Christmas decorations, decorations and serving items) are reduced a couple of weeks before Christmas, which allows you to save significantly on preparing for the holiday.

The winter sales season usually opens on December 27, since most stores are closed on Christmas Eve and a couple of days after it. However, this is more a tribute to tradition than a rule.

Prices for clothing, shoes and sports equipment are determined weather conditions. Stores are forced to reduce prices for currently irrelevant products. Therefore, do not be upset if the trip turns out to be a slushy reality: you will have a real chance to buy ski equipment at a discount. But as for household appliances and electronics, you won’t have to count on a bargain; all new products are more expensive than in Russia. But the models that were popular last season please the eye with their pleasant price tags.

Summer sales are dedicated to the day summer solstice and most often occur between June 20-26. This time of year is a good time to buy jewelry, souvenirs, summer clothes and sports goods. And in some stores, unsold collections are offered at a discount several weeks before the holiday.

The discount season at the popular Finnish store Stockmann begins in April and October. This period is called crazy days - the excitement among buyers reaches its climax. It is on these days that tickets from Moscow and St. Petersburg to Helsinki can be purchased at a significantly low price. Interestingly, it is not residual goods that are sold at a reduced price, but collections specially released these days. But don’t forget that Stockmann is not a cheap store even with discounts.

The biggest sales in Finland take place a couple of times a year, the first of them in winter period- immediately after Christmas, and the second in the summer - after the holiday of Juhannus. On certain types of goods, discounts can reach seventy percent. There are small promotions in stores throughout the year. Winter sales begin in Finland on Christmas Eve. The moving date is considered to be the date from the twentieth of December; at this time, discount stores appear Christmas decorations, as well as New Year's souvenirs. In office supply stores, discounts sometimes reach eighty percent. In Finland, shops are closed on Christmas Day. Immediately after Christmas they start selling the entire range of products at a discount. Initially, a discount of ten percent can grow to seventy percent by the end of the sales, but along with the price, the chance of purchasing and finding a worthwhile item decreases, since almost all products of popular and popular sizes are sold out in the first days when sales start, and also for a certain product discounts are valid until this batch won't run out in the store. Owners of very small sizes of shoes and clothes can wait and take a risk, but things large sizes do not stay on store shelves for a long time. Christmas sales throughout Finland are held in all cities, but it is worth considering the fact that in the nearest cities that are located near the Russian-Finnish border (Imatra, Lappeenranta, Kotka, Hamina). Items sell out quickly Russian tourists and the choice remains very meager. The most fruitful shopping is considered to be in the capital's stores in Helsinki and in cities that are significantly removed from the Russian-Finnish border (Turku, Tampere, Lahti, Mikkeli, Kuopio). On December 31 in Finland, shops can only open until six in the evening, but many of them close earlier. In stores in Finland, collections are updated almost every month, and small promotions are held in stores all year round from time to time. The minimum discount is ten percent, but most often you can find discounts ranging from twenty to thirty percent, but they can also reach seventy percent. The Stockmann supermarket announces its sales; they take place in April and October. They are called Hullut päivät, in our opinion these are Crazy Days or April Fool's Day, and last four days, from Wednesday to Saturday. Exact date It is impossible to know sales in advance; in Stockmann this is announced in advance. Discounts do not apply to the entire range, but only to certain types of goods. You also need to take into account that this is a very expensive store, and some products can be purchased without a discount, at the same price as with a discount, only in other stores.

When shopping at sales, you should use common sense and follow a few conditions and tips.

If you buy clothes, be sure to try them on. Since goods purchased at a discount cannot be returned or even replaced.

In electronics and furniture stores, "warehouse release" or "seasonal sale" notices may be posted throughout the year, and price reductions therefore appear to be mythical.

During sales, it can be difficult to choose a product in a store that you will really need in the future, so the Finns themselves prefer to shop around for purchases on the eve of sales.

Don’t forget about the tax free registration, which also applies to goods purchased during sales or at a discount.

Sales season in Finland is great opportunity go on a European shopping spree, plunge into the atmosphere of a marathon of discounts and profitably purchase goods of truly high quality. The cherished time, when sales begin in Finland, is most eagerly awaited by St. Petersburg residents and residents of neighboring regions, for whom the border cities of Finland (Lappenranta, Imatra, Kotka) are “a stone’s throw away.” Despite the remoteness, shopping is also very popular in remote cities: Lahti, Turku, Tampere. And, of course, no less visited.

Seasonal sales in Finland in 2017

Seasonal discounts in Finland have this feature: prices are reduced in two stages. The first month, boutiques discount from 20-40% to 50-70%, and the second month, some stores fix discounts, and some increase them to 90%.

Winter "ALE" and "Alennusmyynt" are part of New Year's fairy tale, because thanks to generous discounts, choosing holiday gifts turns into a special ritual. From the very first day that Christmas sales begin in Finland, stores are filled with happy customers shopping for gifts for the New Year. And even despite the fact that the discounts are only 20-35%, queues line up at the boutiques. Therefore, it is believed that New Year and Christmas discounts in Finland 2017 are the optimal time for shopping. The Finns are definitely not waiting last days“ALE”, but they are in a hurry to update their wardrobe while there is a choice.

By the way, seasonal sales in Finland cover not only clothing and shoe stores. Prices for jewelry, household appliances, electronics and other goods are also melting before our eyes. Therefore, for those who are not coming here for wardrobe updates, there is no fear of missing out on Christmas discounts in Finland 2017. It is more profitable to buy these product categories in February.

Summer sales in Finland in 2017 start after the Johannus holiday, which falls on June 24. Significant discounts (30-50%) can be found already in July. Summer sales in Finnish stores will continue until the end of August - beginning of September. The end of summer is the perfect time to buy electronics, jewelry and ceramics at attractive prices.

Special discounts in Finland

If you missed the time when discounts start in Finland, don't worry. Experienced shopaholics know how to make profitable purchases in the off-season, during the so-called “tarjous” period. This sign indicates fixed discounts on certain products or special offers(second or third product as a gift, each subsequent unit of product with increasing sale). Such promotions are especially beneficial if you are shopping in a company of like-minded people, because it is always fashionable to team up and share a discount.

And finally, do not forget about such a way to save as “tax free”. Today, more than 2 thousand retail outlets in Finland participate in this system. When purchasing a product worth more than € 40, you can return 12-18% depending on the product category.

Shopping in Finland can be not only an interesting adventure, but also a profitable activity if you organize it wisely. Any buyer in Finnish stores will always find products of truly European quality, which are also regularly sold at significant discounts. You can also save money during various sales. For many residents of Russia, shopping in a neighboring country is no longer exotic, but for some it is their first acquaintance with foreign shopping.

What to buy

Many Russians who regularly go shopping to Finland from St. Petersburg and the region are sure that even what they buy there washing powder better quality than what is sold in the Russian Federation, not to mention Finnish fish, coffee, shoes, children's products and down jackets. It is worth saying right away that the border between Russia and Finland can be crossed both as part of tourist groups and by personal transport, but crossing it on foot is prohibited.

In Finland, sweaters, sweatshirts, T-shirts and overalls for babies made from natural materials are sold inexpensively. Clothes for teenagers and adults that are similar in fabric composition and quality are also relatively inexpensive, as are excellent leather shoes.

In Finland, purchasing household appliances is also very profitable, since after updating the line, prices for previously released models are quickly and noticeably reduced by stores.

It should be noted that the majority of people who choose shopping in Finland show the least interest in fashionable clothes, with the possible exception of Finnish down jackets and coats, since Finland is not a world fashion trendsetter, and the local assortment is assessed by fashionistas as “gray” boring, uninteresting for young people and especially fashionable representatives of the middle class. But here you can always find high-quality industrial goods from famous European brands at prices 30-50% lower than in Russia.

Everything for hand wash dishes and toothpastes, shampoos and conditioners. Grocery shopping is no less popular: fish and caviar, tea and coffee, olive oil, chocolate and Finnish sweets - all this is much cheaper here.

Many Russians bring household appliances, interior items and furniture from Finland. In addition to the undeniable quality of all the products listed above, buyers from Russian cities benefit on average 10-20% compared to house prices.

For Russian consumers, the Finns even create a number of special conditions, for example, in the Lappeenranta fish store, sellers not only cut up a raw salmon or trout carcass, but also remove all the bones, and the fillets are salted and sprinkled with spices, thus making the fresh fish lightly salted, suitable for “travel.” "To Russia - according to customs rules, the transport of raw fish and meat across the border is prohibited.

Advantages of shopping in Finland

Those who have never gone shopping to Finland may doubt that it is interesting, profitable and enjoyable, given the fact that the climate of this country is so similar to Russia, which means shopping trips may not be as comfortable, as in Eurozone countries with more warm climate. However, all doubts can be dispelled by a complete set of undeniable arguments for shopping in Finland:

• short duration of the tour;
• invariably high quality all Finnish-made store goods;
• affordability, frequent and impressive discounts and benefits from purchases compared to goods at home;
• constant updating of the product range, for example, the emergence of new models of household appliances;
• opportunity to purchase branded items at very competitive prices.

The most important advantage, of course, is pricing policy Finnish shops. Prices that are quite favorable for Russians (in comparison with analogues in their city) are also noticeably reduced during sales. The price of some quality items can fall by up to 70% of the original cost. These seasonal sales occur in winter and summer, allowing the whole family to go shopping during the summer or winter holidays. But you can also choose weekends if your goal is a little shopping in Finland.

Reviews and general information cannot, however, fully reveal all the benefits of shopping in this country. It is best to know the favorite places of experienced shopaholics already at the planning stage of a shopping tour and mark the necessary points on the map. The names of the stores where those who have repeatedly practiced shopping in Finland most like to shop will also be useful to you.

Where to go shopping? Helsinki

Most often, tourists arriving in this city by bus immediately end up in the Kampii shopping center, since the store premises are combined with the bus station. In this shopping center you can buy household goods and household chemicals, children's products and much more from the usual range of purchases.

If the choice was made in favor of air travel, then you can immediately start shopping at the Jumbo shopping center, located in close proximity to the Helsinki airport. On the territory of the shopping center there are 100 stores selling food, home textiles, clothing, shoes and other things produced in Finland.

Shopping in Helsinki involves visiting many other stores with a varied assortment of goods, but the above retail outlets may be of interest to those who are in a hurry or are still poorly oriented in a foreign country and only want to buy a certain set of goods without fear of getting lost or missing their return flight.

Lappeenranta

The city of Lappeenranta is the closest to the Russian border, and there is very large number supermarkets, shopping centers and other stores different sizes and specializations. That's why Russians usually visit it at the end of their trip.

Are you interested in shopping in Finland? Where you should go is to one of the city's most important stores - the Armada shopping center, famous for its selection of clothing and pet products. Tourists have also taken a liking to the truly huge Family Center, where you can walk for hours, if you wish, leaving your children under supervision in a specially equipped corner of the store, where they can have fun while their parents shop. An additional advantage for shopping lovers is the fact that there are many other smaller stores located next to the shopping giant.

Russian car enthusiasts have long liked RajaMarket - a shopping center where you can buy auto parts, other manufactured goods, and food.

Turku

This city is most often chosen by those who come to Finland for food, since the famous Market Square operates in this place, where almost all farmers sell their crops, and artisans offer handicrafts and souvenirs. Nearby you can find large number shops, which is very convenient for city guests.

For example, Hansa is the largest shopping complex in Turku, selling textile products, high-quality shoes, fur products, and jewelry.

Approximately 90 individual outlets offering a variety of products at attractive prices can be found within the walls of Skanssi, a shopping center located in the eastern part of Turku.

Kotka

This locality near the Finnish-Russian border. There is a Pasaati store here, which is no coincidence chosen by Russian fashionistas - they sell quite interesting fashionable clothes.

Shops are adjacent to hairdressing salons, where you can get your hair cut or dyed in between purchases.

For those who are interested in goods, the direct route is to Euromarket - one of the most famous budget stores, boldly visited even by people with very modest financial resources. And for goods household chemicals your best bet is to check out Robinhood.

Tampere

The city is famous for one of the longest streets (exactly 1100 meters), and along its entire length there is a wide variety of retail outlets - from simple department stores to luxury boutiques.

While here, you cannot ignore the network of LIDL shopping centers, which sell many product groups: from food to cosmetics and household appliances in the lower price segment.

The central square on Mondays is nothing more than a large market. On other days of the week, you can stroll through several nearby shopping areas similar to a large market.

Lahti

Lahti is located at the crossroads of trade and transport flows, so trade flourishes here.

Students are invariably attracted to Jack&Jones - a store offering a huge range of youth clothing good quality. Those who like to sew their own clothes should definitely visit Eurokangas to select fabrics. Here you can also purchase ready-made curtains and home textiles.

The main store of Lahti is the Trio shopping center, where you can find clothes, shoes, cosmetics, children's toys and much more. It’s easier to say what’s not here than to list the entire range of products offered; it’s no coincidence that this shopping mall included in the list of the best retail outlets.

Finland. Shopping. Sales

Sales in Finland are common and regular. Currently, due to general economic crisis They began to be announced earlier and finished later. Such promotions mark the beginning of the new season. For example, bicycles are sold out at the end of autumn or skis before the beginning of summer. Such events are even organized in connection with a move or renovation of a store premises. But the most interesting discounts occur in Finland during traditional big sales: June 21, immediately after Johannus, the beginning of the holiday season and the resulting decrease in consumer demand. Shopping in Finland is very busy in January, as there are always sales even after December 25th), and large amounts of spending on gifts and celebrations.

Shopping centers regularly organize special events when promotions are announced simultaneously in all stores located on the territory of a given center.

In addition, all Finnish hypermarkets and department stores periodically hold sales days. The most famous among such promotions are called “Crazy Days” in the famous “Stockmann” and “3+1” in “Sokos”.

Armed with this knowledge, you can safely go shopping in Finland at almost any time of the year - the trip will certainly be pleasant and profitable not only for those who love shopping, but also for Russians of all ages who want to save their money. cash without skimping on quality.